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Home > justFRED 2008 > Social Media Meetup at The Back Nine

Jason Falls: Have the Old Media Lost Ground?

Jason Falls is the Social Media Explorer for DOE Anderson, an American advertising company. He was in Fredericton this week visiting Radian6, a local IT firm that specializes in social media monitoring to help companies track what's being said about them on the Net.

Here's the first in a series of videos from an in-depth interview with Jason about social media - the phenomenon that includes user generated content like blogs, facebook pages and YouTube videos - the impact it's having on traditional media and what could happen next in the new online world.

jason_falls_03_compelling_content.swf jason_falls_02_interactivity.swf jason_falls_01_old_media_lost_ground.swf IMG_1468.JPG IMG_1467.JPG
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